Givenchy creative director, Matthew Williams let the likes of Kendall Jenner and Playboi Carti style themselves for their spring campaign.
Creative Director, Matthew Williams, allowed the models to have the freedom to express themselves through the fashion house’s spring collection.
He told WWD.com: “My ethos is about the luxury of infusing clothes with your own personality, not being worn by them. In each of these portraits, a strong character wears a look that reflects who they are: They’re the ones who bring the clothes to life.”
Kendall opted for a second-skin red top and high-waisted trousers, teamed with a gold Antigona bag, while rapper Playboi opted for a mesh tank top and a leather bomber.
The stunning campaign was shot by photographer Heji Shin.
The spring collection marks Matthew’s first campaign with the luxury